Digital Ads ❋ Digital Out Of Home ❋ Transcreation

Beats by Dre


Product launches, refreshes, and artist collaborations are just some of the varied digital campaigns I worked on during my time at Hogarth.

For Beats, my role involved adapting master designs into a wide range of formats, covering various sizes and languages. This included digital advertising as well as digital out-of-home placements.

Although the core creative work was developed in Cupertino, California, many design decisions were required during the resizing process. This provided an excellent opportunity to refine my skills and enhance attention to detail.

Context.


Example 1

Beats Studio Buds Launch

A few examples of from the launch of Beats Studio Buds:

Example 2

Bre Runway x Beats

Throughout the lifecycle of a beats product, there are mid-cycle launches that occur in collaboration with celebrities & musicians. For this particular launch I did full layout design and assisted in the retouch of the talent for the stills part of this launch campaign.

Example 3

Resizing Examples